HEYTEA opened its first Thailand store at CentralWorld on 25 September 2026. It is the brand’s first Lab in Southeast Asia and its third overseas Lab, bringing tea, bakery and gelato development together in one Bangkok flagship. The store design uses wood and open counters inspired by floating markets.
Bangkok also hosts the launch of teaAir, a tea-based cloud topping, alongside a croissant egg tart and gelato. A concept-store menu can change as experiments rotate, so visitors should treat launch items and online photographs as a starting point rather than a permanent promise.
Quick Guide
| Opened | 25 September 2026 |
|---|---|
| Location | First floor, CentralWorld, Bangkok |
| Format | Tea Lab, Bake Lab and Gelato Lab |
| Design | Inspired by Thai floating markets |
| Signature launch | teaAir teamix and Bangkok-developed food items |
Choose a Counter
The Lab format contains several product stories in one room. Decide whether the visit is mainly for tea, a baked item or gelato before joining a queue. Staff can explain which products are exclusive, seasonal or temporarily unavailable, saving the disappointment of reaching the counter with only a screenshot.
For a first drink, ask about tea strength, sweetness, dairy and toppings. Cheese or cloud toppings can make a drink richer than expected. A large cup is not automatically the best way to understand the tea, especially when the order also includes pastry or gelato.
Understand teaAir
teaAir is presented as a tea-based cloud topping developed from brewed tea, coconut, milk fat and air. It changes aroma and texture as the topping meets the drink beneath. Ask how the chosen beverage should be tasted before stirring everything together.
Anyone avoiding dairy, coconut or another ingredient needs direct confirmation. A topping built around tea can still contain allergens or ingredients that do not fit a dietary rule. Do not rely on the product name or a social-media description for allergy safety.
Try the Bangkok Ideas
The CentralWorld Lab links the brand’s testing format with local references. A croissant egg tart, tea-based experiments and gelato create reasons to order across counters, but a group does not need every novelty in one visit.
Share two or three contrasting items and taste them while fresh. Bakery textures fade quickly, and gelato does not improve during a long photography session. Ask the team which items were developed for Bangkok and which are global staples when the local angle matters.
Handle the Queue
New international openings can attract visitors who are still learning the menu at the register. Read the current board before joining the final ordering line, prepare a backup choice and keep the pickup area clear. Large group orders may take longer when drinks use different sugar, ice and topping combinations.
CentralWorld gives waiting groups many places to regroup. One person can order while others find a lawful meeting point, but never hold a crowded table without buying or block circulation with bags. Use the order number and share it clearly so the correct person collects the drinks.
Reach CentralWorld
The store is on CentralWorld’s first floor in central Bangkok. BTS Siam and Chit Lom both provide useful approaches through the Ratchaprasong area. The mall is large, so use the current directory and name the exact zone when meeting friends.
Hours should be checked on the live mall or store channel because a brand page may not display every local operating detail. Holiday trading, events and private activations can change access. Allow time to find the store without turning a tea stop into a rushed connection between unrelated bookings.
Make It Work
HEYTEA Lab Bangkok is more than a normal branch because the tea, bakery and gelato counters are designed to test ideas together. The floating-market reference and Bangkok launch products give the flagship a local identity, but the best order still depends on taste rather than novelty alone.
Check the current menu, ask about sweetness and allergens, then order a small set of contrasting items the group can finish while fresh. A prepared queue strategy and precise meeting point make the CentralWorld visit far easier.
Continue Exploring
Continue with Bangkok cafe guides, compare Bangkok shopping guides, and keep Bangkok restaurant guides nearby for the rest of the trip.
FAQ
Where is HEYTEA Lab Bangkok?
It is on the first floor of CentralWorld in Bangkok.
What makes it a Lab?
The format combines tea, bakery and gelato development in one experimental store.
What is teaAir?
It is a tea-based cloud topping made with brewed tea, coconut, milk fat and air, subject to the current menu and ingredient information.
Practical Information
HEYTEA Lab Bangkok is on the first floor of CentralWorld. Use the live store or mall directory to confirm hours and location. Check the current menu, price, sugar and ice options, allergens and availability before ordering, especially for launch or limited products.